Cuban farmers use creative methods to lure youth into trade

Americas Now

Over the years, Cuban farmers have had difficulty persuading their children – who want to move to bigger cities for higher-paying jobs – to stay in the family business.

To try and turn things around, cattle ranchers in the Cuban province of Sancti Spiritus have come up with a youth program called Future Ranchers. The goal is to put the fun back into farming, using alternative methods like teaching rodeo skills to children.

Correspondent Michael Voss reports on Cuba’s farming future.

Follow Michael Voss on Twitter @mvosscuba

Cuba's farming future

Cuban farmers having a hard time persuading their children to follow in the family business, are now turning to alternative methods, like teaching them rodeo, in hopes of luring them into staying in the countryside.