Tech firm hopes new ‘Mi’ smartphone challenges iPhone

Global Business

Chinese tech firm Xiaomi showed off some of its latest products on Tuesday.

The Beijing-based company unveiled its new Mi smartphone and billed it as a challenger to Apple’s iPhone. Analysts say the Mi 4 will be a make or break product for Xiaomi after sales of the older model proved disappointing. The company is also aggressively expanding overseas.

Hugo Barra, Xiaomi’s Vice President for overseas business spoke with CCTV’s Xia Cheng.

Hugo Barra on latest Xiaomi products

Hugo Barra on latest Xiaomi products

Chinese tech firm Xiaomi showed off some of its latest products on Tuesday. The Beijing-based company unveiled its new Mi smartphone and billed it as a challenger to Apple's iPhone. Analysts say the Mi 4 will be a make or break product for Xiaomi after sales of the older model proved disappointing. The company is also aggressively expanding overseas. Hugo Barra, Xiaomi's Vice President for overseas business spoke with CCTV's Xia Cheng.