83 percent of consumers outside of China can’t name one Chinese brand. CCTV America’s Michelle Makori interviewed China expert and The Store CEO David Roth. Roth discussed the challenges Chinese companies face while expanding internationally.
83 percent of consumers outside of China can’t name one Chinese brand. CCTV America’s Michelle Makori interviewed China expert and The Store CEO David Roth. Roth discussed the challenges Chinese companies face while expanding internationally.