Tribal Culture

Full Frame

How does world shattering innovation come about? Dave Logan, Co-Founder and senior partner at the consulting firm CultureSync, says that it comes from the tribal culture that is inherent in every community.

Logan is also a professor at the University of Southern California, and author of the bestselling book Tribal Leadership.
Logan says the key to changing a company’s culture is to change the community’s local culture. It’s a process that doesn’t happen overnight because there are five stages that need to be experienced and surmounted.

Tribal Culture

Tribal Culture

How does world shattering innovation come about? Dave Logan, Co-Founder and senior partner at the consulting firm CultureSync, says that it comes from the tribal culture that is inherent in every community.

According to Logan, the root cause of many companies’ dysfunction and workforce dissatisfaction is how managers are trained to lead.

Logan sits down with Mike Walter on Full Frame this week to explain what makes a great leader, the interaction of tribes, and what happens when a company grows too large.

Follow Dave Logan on Twitter: @davelogan1