Chinese car makers invest in Rio’s turbulent market

Global Business

Investments may be on hold in Peru, but another Latin American nation does not seem to mind the foreign cash flow. Brazil is one of the largest auto markets in the world and Chinese car makers are now trying to get in for the long haul. CCTV’s Paulo Cabral filed this report from Sao Paulo.

Chinese car makers invest in Rio\'s turbulent market

Chinese car makers invest in Rio\'s turbulent market

Investments may be on hold in Peru, but another Latin American nation does not seem to mind the foreign cash flow. Brazil is one of the largest auto markets in the world and Chinese car makers are now trying to get in for the long haul. CCTV's Paulo Cabral filed this report from Sao Paulo.

Highlights: 

  • In 2007, the first Chinese cars hit the Brazilian streets. Their sales pitch: get more for less money. All models were equipped with features like power steering and air conditioning, a step- up from basic car packages.
  • Still, Chinese cars are rare on the streets and account for about one percent of cars sold in 2014. But their numbers have growing steadily and companies are investing to keep the trend going.