Freezing to be fit with cryotheraphy

Global Business

Freezing to be fitFreezing to be fit

While hanging out in a small chamber up to your neck that’s 300 degrees below zero may sound like frozen hell to some, to others it’s a welcome relief.

“Cryotherapy is like nothing I’ve experienced before. The first minute was extremely challenging. My body went into shock, my face clenched and my bones began trembling. I felt this instinctive fight or flight response,” Tandon said after trying cryotherapy.

“But once I settled into the extreme temperatures, I felt both numb and calm. Once the 3 minutes are over, the rush and exhilaration that sweeps over you is incredible. I can see why people keep coming back for more.”

Fact Box: Whole Body Cryotherapy

– Treatments run between 30 seconds and 3 minutes

– Rather than an ice bath, the shocking cold is typically created using refrigerated air and liquid nitrogen.

– The extreme cold lowers the skin’s surface temperature.

– Costs vary by provider; KryoLife charges $90 for a single session

– The FDA has not weighed in on the effectiveness of WBC.

– Reports are surfacing showing the dangers of this new treatment, with one woman recently dying after she was found frozen solid in a cryotherapy tank at the spa she worked at in the U.S. state of Nevada.


In a clinical trial, it was shown to decrease pain in patients with rheumatoid arthritis.


World class athletes like LeBron James and Cristiano Ronaldo are fans, as are celebrities like Demi Moore, Daniel Craig, and Yoko Ono.

“The treatment itself was designed as an anti-inflammatory and pain relief treatment for arthritis patients and rheumatoid arthritis patients,” Joanna Fryben, CEO of KryoLife, said. “Later on it started to be clear that it has other overall health benefits. For example, alleviating depressive symptoms, anxiety symptoms, insomnia.”

The idea that extreme cold being good for you isn’t new. Hippocrates, the father of Western medicine, wrote about the pain-relieving benefits of ice thousands of years ago. Athletes have been using ice-baths for decades, all in hopes to reduce swelling and increase performance.

“Cryotherapy is good for just about everybody,” said physiotherapist Howard Fox of KryoLife. “The people you need to be cautious with are pregnant women, people with any time of blood clotting disorder or deep vein thrombosis, DVT.” The site also cautions against cancer patients from using the treatment.

Freezing to be fit with cryotheraphy

If you think it’s getting cold outside right now, how about submerging yourself in temperatures hundreds of degrees below zero? What if there were health benefits to reaped? Cryotherapy, or freezing yourself fit, is the latest health craze that has swept across New York.

In a world where health and beauty is a multi-billion dollar industry, everyone’s looking for a ‘fountain of youth.’ While cryotherapy doesn’t promise to stop the aging process, KryoLife says it offers a number of health benefits, all if you’re willing to step into the frozen zone.