Mark Tatum explains why NBA is looking to China for growth

Global Business

The NBA finals for two familiar foes; The Cleveland Cavaliers and Golden State Warriors have faced off before. This is the fourth year in a row the two meet for the championship, a first in league history.

The games are closely watched in China. Nearly 200 million Chinese tuned in for finals last year.

The NBA has the biggest online following in the country, compared to any other sport.

CGTN’s Mark Niu spoke to NBA Deputy Commissioner, Mark Tatum about the league’s active efforts to capitalize on its popularity in China.

Mike Fox discusses why NBA popularity is exploding in China

CGTN’s Rachelle AKuffo spoke to Mike Fox, about the growing NBA craze in China.